Pengembangan Manajemen Pemasaran Pada Klinik Bisnis Tebing Tinggi

Muhammad Umar Maya Putra, Windy Aginta

Abstract


This paper starts from the concept of Tebing Tinggi Clinic which seeks to develop the marketing concept by strengthening the technology base. This paper tells the training model to MSMEs to know the importance of the role of marketing in improving business development. The method to be used is experimental learning from experience and the concept of literature study on marketing management science. Submission in the form of lectures, focus group discussions that they can actively participate in this activity. In this training material was presented: marketing management program. After the activity was carried out, it was found that MSMEs were very enthusiastic in following it, evidently that MSMEs actively asked and tried to develop business with technology marketing in undergoing MEA. This is an ongoing agenda to prepare MSMEs for more competitiveness in Tebing Tinggi City.

Full Text:

PDF

References


Ami, Dilham and Putra, M. Umar Maya., “Socio economic community mapping around Dumai Timur (case study: Tanjung Palas Village),” in IOP Conf. Series: Earth and Environmental Science 126 (2018) 012085, 2017, pp. 1–10.

Bati, Putra, M. Umar Maya and H. Sahla., “Focus Group Discussion For Young Entrepreneurs Training in University Of Asahan, in 2nd Annual International Seminar on Transformative Education and Educational Leadership (AISTEEL 2018)” vol. 200, pp. 1–4, 2018.

M. S. Malawat and Putra, M. Umar Maya., “Review Of Implementation In Bunut Shoes Assistance Program In Order Of Micro, Small And Medium Enterprises Economic In Asahan Regency,” in Journal of Physics: Conference Series, 2018, vol. 970, no. 1, pp. 1–6.

S. Malawat and Putra, M. Umar Maya., “Socio Economic Kisaran Barat Community Mapping In Asahan Regency,” pp. 706–713, 2018.

Saleh, Malawat and Putra, M. Umar Maya., “Business start-up empowerment in asahan district 1,” in The 1st Multi-Discipinary International conference University Of Asahan2019 Thema: The Role of Science in Development in the Era of Industrial Revolusion 4.0 based on Local Wisdom.” in Sabty Garden Hotel-Kisaran North Sumatra, March 23rd, 2019 Business, 2019, pp. 299–304.

Putra, M. Umar Maya and Ami, Dilham., “An Effectiveness Analysis of Corporate Social Responsibility of Empowerment Program in Terminal BBM Pertamina Siantar,” 2017, no. 1987, pp. 457–463.

Syarifah, Tengku and Putra, M. Umar Maya., “Motivation And Entrepreneurs Training For Tinggi Raja Society Of Asahan Regency,” in 2nd Annual International Seminar on Transformative Education and Educational Leadership (AISTEEL 2017) Motivation, 2017, vol. 104, no. Aisteel, pp. 1–5.

Putra, M. Umar Maya and Ami, Dilham., “Pemetaan Sosial Ekonomi Masyarakat Kecamatan Medan Labuhan Kota Medan,” in Seminar Nasional Teknologi Informatika, “The Future of Computer Vision”, 2017, ISBN : 978-602-50006-0-7, 2017, pp. 8–15.

A. Dilham and Putra, M. Umar Maya., “Social Economic Community Mapping Around Binjai Utara ( Case Study : The People In Tandem Hilir ),” in Proceedings of the 1st Annual International Seminar on Transformative Education and Educational Leadership (AISTEEL 2016) e-ISSN: 2548-4613, 2016, no. Ii, pp. 600–607.

Delvi and Putra, M. Umar Maya., “Kajian Studi Kelayakan,” Hum. FALAH, vol. 4, no. 1, pp. 87–104, 2017.

Putra, M. Umar Maya and A. Dilham., “Pemetaan Sosial Ekonomi Kecamatan Dumai Timur ( Studi Kasus : Kelurahan Bukit Timah ),” vol. 7, no. April, pp. 1–8, 2017.




DOI: http://dx.doi.org/10.30645/senaris.v1i0.4

Refbacks

  • There are currently no refbacks.


&nbsp